How an elbow, a beer and a live TV shot made two brothers internet famous

CEDAR PARK, Texas — Cole Deren didn't know a beer run was happening. He was locked in a conversation with a woman to his right during the second intermission of the U.S. Hockey Hall of Fame Game between UND and Michigan State on Saturday night. The rest of her group had gone to the concourse during the intermission. She stayed behind and chatted with Cole, who was wearing a green Zach Parise throwback jersey. They talked about hockey, how they ended up at the game and more. "We got to know each other," Cole said. "It was a friendly conversation." Then, it happened. Cole's father, Doug, dropped off two IPAs for his sons, who were sitting next to each other. Jett, who was wearing a black Jonathan Toews throwback jersey, grabbed the beers. Doug went back to the concourse to get one for himself. Jett, 21, nudged Cole in the back a few times, trying to get him to turn around and grab his beer. Cole, unaware that he was even getting a beer, thought his